After the upcoming Assassin's Creed Shadows delayed to February 2025, franchise head Marc-Alexis Coté spoke about the state of the series and Ubisoft's desire to change the negative perceptions surrounding its games. Ubisoft is facing criticism and financial difficulties after weak reactions to the recent Star Wars Outlaws te kontroverzi oko povijesnog prikaza u Assassin's Creed Shadows.
Although one of the biggest publishers in the AAA gaming industry, Ubisoft has faced fan dissatisfaction and financial losses in recent years due to games plagued by technical issues, repetitive content and microtransactions. Star Wars Outlaws was a financial failure with a lot of criticism for bugs and content locked behind payments, further damaging the company's image.
At a recent BAFTA event, Coté highlighted the need for Ubisoft to change the perception of its core franchises. According to him, players today have higher expectations, and Shadows is the perfect opportunity for them to prove that Ubisoft can meet those standards. Delaying the game, Coté says, will allow the team to raise the quality to the expected level, especially after the negative financial trends and feedback they received after Star Wars Outlaws.
He also recalled the infamous launch Assassin's Creed Unity iz 2014., koje je obilježeno brojnim bugovthere is i tehničkim problemthere is. To is andskustvo ostavilo tparadisene posljedice na Ubisoftov razvojni pristup i utjecalo na današnje stwaregije. Assassin's Creed Shadows there is prorku da postane prekretnica za series, but ostaje za vidjeti hoće li postponement be dovoljna da game ispuni očekivanja fanova.
Uz sve poteškoće, Ubisoft ne planira usporiti svoj radni tempo, and notdavne rumours sugeriparadiseu da publisher planira lansiwari new Assassin's Creed title svakih six months u narednom desetljeću.
