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Techland announces the Dying Light Loyalty Program for its most loyal fans and celebrates Black Friday with global discounts for Dying Light: The Beast.

Techland announces the Dying Light Loyalty Program for its most loyal fans and celebrates Black Friday with global discounts for Dying Light: The Beast.

Home / News / Techland announces the Dying Light Loyalty Program for its most loyal fans and celebrates Black Friday with global discounts for Dying Light: The Beast.

Dying Light: The Beast is the latest AAA game in the Dying Light series and also the highest-rated title in the history of the franchise. With over 40 hours of content, both in single-player and co-op with shared progression, it brings the most ambitious and content-rich Dying Light adventure yet. Both players and critics praise its scope, atmosphere, and innovations, making it a must-play survival horror title of the year. And now is the perfect time to jump into the game as it is available at the biggest discount during 2025.

To thank the community that has supported the series for over a decade, Techland announces the Dying Light Loyalty Program dedicated to its most loyal fans. As part of this initiative, the studio introduces an exclusive offer for everyone who has supported the series over the years. From November 18 at 19:00 CET to December 2, players who own Dying Light and/or Dying Light 2: Stay Human will receive a 25% discount on Dying Light: The Beast. The offer is available on most platforms, and details and duration of the promotion may vary depending on the platform.

Techland is going a step further. Everyone who owns any Dying Light game (including Dying Light: The Beast) will also receive an additional promotional coupon of 25% that they can share with a friend. The coupon is located on the Dying Light Outpost and is valid for the Steam version of the game, and it is used exclusively through dyinglightgame.com or the Loyalty Program page on the Outpost. Whether you invite someone new to explore Castor Woods or bring back an old co-op partner into action, this initiative celebrates the community that defines Dying Light.

Techland is also joining the Black Friday discounts with a global offer for all players! From November 18 to December 2, players can take advantage of an attractive 20% discount on Dying Light: The Beast on all platforms — PC, Xbox, and PlayStation — through Steam, Epic Games Store, Heybox, Xbox Store, and PlayStation Store. A perfect opportunity to dive into this great standalone AAA Dying Light adventure and explore the secrets of Castor Woods at a special price.

Techland continues to expand the already extensive Dying Light experience. Take advantage of the discounts and prepare for the real challenges coming in the upcoming content by the end of the year: New Game+, endgame system Legend Levels, and the extremely challenging Nightmare difficulty. These upgrades will further expand the scope and longevity of the game, bringing even more challenges and progression to long-time fans.

This year's Black Friday Sale is also the first and only discount on Dying Light: The Beast in 2025 — but that's not all. Players can also take advantage of great discounts on the entire Dying Light franchise, including Dying Light and Dying Light 2: Stay Human, which are available at specially reduced prices. A perfect opportunity to discover the entire story and immerse yourself in every part of this unforgettable world.